Anyone who knows the history of New Balance, understands two things: the name of the brand and why the New Balance sneakers walk so wonderfully nice. In 1906 Brit William J. Riley founded the New Balance Arch Support Company. A company specialized in making special insoles that support the arch of the foot. Fast forward to 1960. Riley had already sold his business to his daughter and son-in-law, who brought the Trackster on the market that year. A shoe with a revolutionary sole and with the built-in arch support, that New Balance became so famous with.
You won’t be surprised that people who ever owned a New Balance sneaker no longer want a different sneaker. The comfort of the New Balance sneakers is from extraordinary class which is not surprising because of the background the brand has. In the early ‘80s New Balance also became popular in the Netherlands. Along with the other well-known American brand that begins with ‘N’, it was one of the most frequently seen brands in the schoolyards of the secondary schools in the Netherlands. Therefore, It’s not very surprising that the whole generation walked away with the new New Balance retro line that came back on the market around 2010.
New Balance is obviously a brand that is more than a trendy sneaker brand. You will often see the sports shoes of New Balance when you watch a running race. The experience that the brand has already gained in the past decades in developing shoes that provide optimal stability and support has been reflected in the athletics world. Many athletes choose the fit and walking comfort by New Balance. The same fit and walking comfort can be found in the New Balance sneakers. Whether you choose the retro styles or the most advanced sneakers of this American brand.
For anyone who wants to have his New Balance sneakers as quickly as possible, theSneaker has collected a nice large collection of New Balance. You simply order from your armchair and with a little luck tomorrow you will have your shoes at home. You can also buy your New Balance sneakers at your one-stop sneaker shop.